Issue # 9
July 2022
Happy Independence Day!
RMO Agency wishes you and your loved ones a happy and safe 4th of July!
Featured in this edition:
- Marketing Tips From An RMO
- Tips for Growing a Long-Lasting Contractor Business
- B-2 Residential Remodeling License
- Got A Story? Lunch Is On Us
Marketing Tips From An RMO
Michael, an experienced RMO, gives you some simple marketing tips to follow so you can get more business.
Got a tip of your own to share? Let us know in the comments below or email us at story@rmoagency.com
Tips for Growing a Long-Lasting Contractor Business
- Review Your Internal Organization
Ask yourself these questions: “Is my business financially stable?” “Am I getting repeat sales?” “Am I getting customer referrals?” “How are people rating my customer service?” “Do I have a high employee turnover rate?These questions can be answered by reviewing your books, paying attention to what people are saying, monitoring social media, and talking with your employees and customers. - Make Yourself Available
Customer service is the key. Your prospective and current customers want to talk to an actual human being. They want to hear from you and get updates on their project. Customers are not just buying your service, they are buying you. - Join An Industry Association
Industry associations are great for networking, but they also help you develop your business skills, everything from how much to charge for clients to how to write a contract. They also recommend which products you should use for each type job and where to find sub-trades. - Find A Mentor
RMO Agency is here to help you with this. The best thing about a mentor is that he or she can guide you in solving problems. The mentor can teach you how to manage your money and customers, how to market your business, and keep you compliant. - Find Your Unique Selling Proposition
Be a “me-different” in a world of “me-too’s.” Does your business specialization or cater to a niche market? Do you offer something others can’t? You should be emphasizing that difference and standing out from the rest. - Choose Good Customers.
We would never recommend turning away a customer. However the reality is that some customers are better than others. Why spend your time chasing down a couple of hundred bucks from a deadbeat customer on a minor project when you could be using that time to land a major project from a client who pays you upfront?
B-2 Residential Remodeling License
Just last year the CSLB introduced a new license called the B-2 Residential Remodeling Contractor. Learn how this new classification is expanding opportunities for residential remodeling contractors without structural experience to get licensed.
Got A Story? Lunch Is On Us...
Got a successful RMO-Contractor relationship? Meet for lunch, share your story & tips of good RMO practices, send us a video and lunch is on us!
Details apply, terms are stated below and at the end of the video.
Terms: Send the link to your video to:
Story@RMOAgency.com
Receipt required to redeem payment. Payment to be equal to receipt presented or $50, whichever is less. Compensation to be made in the form of a Visa or MC Gift Card. Video Must be 2-5 minutes in length. One submission per person per calendar month. By submitting, you attest the story you share is yours and accurate to the best of your recollection. By submitting you are allowing RMO Agency to use your video for promotional purposes without any further compensation to you or anyone else involved. RMO Agency reserves the right to determine if submissions are appropriate and useable, any submission determined inappropriate or unusable, will not be compensated.
Graduates
Congratulations to our recent graduates:
- Lifetime Remodeling Inc
- King Construction and Maintenance
Humor
